อิทธิพลของคะแนนด้านสิ่งแวดล้อม สังคมและบรรษัทภิบาล

ที่มีต่อความเกี่ยวข้องของข้อมูลทางบัญชี : หลักฐานจาก
ตลาดหลักทรัพย์แห่งประเทศไทย

 

The Influence of Environmental, Social and Governance
(ESG) Score on the Value Relevance of Accounting
Numbers: Evidence from the Stock Exchange of Thailand

 

 

วันที่ได้รับต้นฉบับบทความ :
23 มิถุนายน 2568

วันที่แก้ไขปรับปรุงบทความ :
19 ตุลาคม 2568

วันที่ตอบรับตีพิมพ์บทความ :
31 ตุลาคม 2568

ดร.ยศวินกาญจน์ กอบกาญจนพฤติ

ผู้ช่วยศาสตราจารย์ประจำกลุ่มวิชาเทคโนโลยีสารสนเทศ

คณะบัญชี มหาวิทยาลัยหอการค้าไทย

 

 

Received:
June 23, 2025

Revised:
October 19, 2025

Accepted:
October 31, 2025

Dr.Yodsawinkan Kobkanjanapued

Assistant Professor of Information Technology Group,

School of Accountancy, University of the Thai Chamber of Commerce

 

 

คำสำคัญ :
ราคาหลักทรัพย์ คะแนน ESG
มูลค่าตามบัญชีต่อหุ้น
กำไรต่อหุ้น

บทคัดย่อ

งานวิจัยนี้มีวัตถุประสงค์ เพื่อศึกษาความสัมพันธ์ระหว่างราคาหลักทรัพย์กับข้อมูลทางบัญชีและคะแนนด้านสิ่งแวดล้อม สังคมและบรรษัทภิบาล (ESG) และศึกษาอิทธิพลของคะแนน ESG ต่อความสัมพันธ์ระหว่างราคาหลักทรัพย์กับข้อมูลทางบัญชีของบริษัทจดทะเบียนในตลาดหลักทรัพย์แห่งประเทศไทย โดยใช้ข้อมูลทุติยภูมิระหว่างปี ค.ศ. 2020–2023 รวม 360 บริษัท การวิเคราะห์ประกอบด้วยการวิเคราะห์สถิติเชิงพรรณนา การวิเคราะห์ความแปรปรวนทางเดียว การวิเคราะห์สหสัมพันธ์เพียร์สันและสเปียร์แมน และการวิเคราะห์ความถดถอยพหุแบบข้อมูล Panel

ผลการวิจัยพบว่า มูลค่าตามบัญชีต่อหุ้น (BVS) และกำไรต่อหุ้น (EPS) มีความสัมพันธ์เชิงบวกกับราคาหลักทรัพย์ ขณะที่คะแนน ESG มีบทบาทเชิงกำกับ โดยช่วยเสริมความสัมพันธ์ระหว่าง BVS กับราคาหลักทรัพย์ แต่ลดทอนความสัมพันธ์ระหว่าง EPS และราคาหลักทรัพย์สะท้อนว่า นักลงทุนให้ความสำคัญกับฐานะการเงินระยะยาวมากกว่ากำไรระยะสั้นเมื่อบริษัทมีการดำเนินงานด้าน ESG สูง ข้อค้นพบดังกล่าวแสดงให้เห็นว่า ข้อมูลทางบัญชีมีบทบาทหลักในการอธิบายราคาหลักทรัพย์และข้อมูล ESG มีคุณค่าในฐานะข้อมูลเสริม โดยเฉพาะในการเพิ่มศักยภาพของ BVS ผลลัพธ์ดังกล่าวสอดคล้องกับแนวโน้มสากลที่ให้ความสำคัญกับ ESG และแนะนำให้บริษัทจดทะเบียนเปิดเผยข้อมูล ESG ควบคู่กับข้อมูลทางการเงิน เพื่อสร้างความเชื่อมั่นแก่นักลงทุนและส่งเสริมมูลค่าอย่างยั่งยืน

 

 

Keywords:

Stock Price, ESG Score,
Book Value Per Share,
Earnings Per Share

ABSTRACT

This study aims to examine the relationship between stock prices, accounting information, and environmental, social, and governance (ESG) scores, as well as to investigate the moderating effect of ESG scores on the relationship between stock prices and accounting information of firms listed on the Stock Exchange of Thailand. Secondary data were collected from 360 firm-year observations covering the period 2020–2023. The analyses employed descriptive statistics, one-way ANOVA, Pearson and Spearman correlation analyses, and panel data multiple regression.

The findings reveal that book value per share (BVS) and earnings per share (EPS) are positively associated with stock prices. ESG scores play a moderating role by strengthening the relationship between BVS and stock prices while weakening the relationship between EPS and stock prices. This suggests that investors place greater emphasis on long-term financial stability rather than short-term profitability when firms demonstrate strong ESG performance. The results indicate that accounting information remains the primary factor in explaining stock prices, whereas ESG information provides complementary value, particularly by enhancing the explanatory power of BVS. These findings are consistent with the global trend emphasizing ESG considerations and recommend that listed firms disclose ESG information alongside financial data to foster investor confidence and support sustainable value creation.

 

 

 

 

HOW TO CITE

 

 

Kobkanjanapued, Y. (2026). The influence of environmental, social and governance (ESG) score on the value relevance of accounting numbers: Evidence from the Stock Exchange of Thailand. Journal of Accounting Profession, 22(73), 74-108. https://doi.org/10.14456/jap.2026.3

 

 

 

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